By Milton Kirby | Decatur, GA – June 7, 2024

DeKalb County welcomes the latest addition to its environmental initiatives with the opening of Live Thrive’s second CHaRM (Center for Hard to Recycle Materials) location. Live Thrive, a prominent Atlanta-based nonprofit promoting sustainable practices, inaugurated its newest facility on an expansive 8-acre site.

DeKalb Director of Recreation, Parks, and Cultural Affairs Chuck Ellis said, “This momentous occasion marks a significant step towards forwarding our community’s commitment to sustainability, environmental stewardship, and educational achievement.

The journey to this day began in 2020 when discussions between DeKalb County and Live Thrive, Inc. took shape.

This collaboration has been nurtured and supported by many dedicated individuals and organizations without whom this would not have been possible.”

This transformative initiative aimed at bolstering environmental responsibility and community engagement took a significant step forward by DeKalb County. The project garnered unanimous support throughout its development, thanks in part to the leadership of Former Commissioner Larry Johnson, who chaired the Next Committee and ensured funding availability.

Engineering and construction costs for the CHaRM facility totaled a substantial $1.9 million, with an additional $52,000 allocated for site cleanup. The location, once a neglected dumping ground, has been revitalized into a beacon of sustainability. Funding for this ambitious endeavor was made possible through county-appropriated capital and American Recovery Funding.

CHaRM DeKalb will serve as a vital drop-off facility for hard-to-recycle items within the community. These items include but are not limited to appliances, mattresses, paint, glass, cooking oil and books. For more information visit the CHaRM website.

Beyond its environmental function, it will also serve as a hub for learning, growth, volunteerism, and internships for youths. By engaging young individuals in the field of sustainability, the facility aims to foster job opportunities and spur economic growth while instilling values of responsibility and stewardship that will benefit the community for years to come.

Mr. Ellis remarked, “DeKalb County Leads by example regarding environmental responsibility and community engagement.”

Acknowledging the collaborative effort behind the CHaRM facility, special recognition was extended to Live Thrive. Their commitment to managing the new facility stands as a testament to the power of unity in working towards a common goal.

As DeKalb County continues to prioritize environmental responsibility and community engagement, the unveiling of the CHaRM facility marks a significant milestone in the county’s ongoing efforts to create a more sustainable and vibrant future for its residents.

Led by Peggy Whitlow Ratcliffe, Founder & Executive Director, CHaRM has been at the forefront of Live Thrive’s mission since its inception in 2010. The organization has continuously championed sustainable practices, aiming to divert millions of pounds of household hazardous waste and other hard-to-recycle items from Atlanta’s landfills and water systems.

The inception of Live Thrive’s CHaRM initiative can be traced back to the organization’s pivotal role in organizing Atlanta’s first household hazardous waste collection event in September 2010. This groundbreaking event successfully diverted over 75,000 pounds of waste, highlighting the pressing need for a permanent drop-off facility. Subsequently, Live Thrive spearheaded nine additional events, culminating in the opening of the first CHaRM location in Atlanta in 2015.

The new DeKalb County facility extends Live Thrive’s reach, offering recycling and reuse services to the community. The organization’s commitment to environmental health is evident in its multifaceted approach, encompassing not only waste diversion but also educational initiatives. Live Thrive conducts CHaRM facility tours for various groups, including civic, corporate, and community organizations, providing insights into the materials accepted and processing systems. Additionally, the organization hosts school field trips and offers on-site sustainability seminars for added convenience.

In 2021, Live Thrive introduced the CHaRM Corporate Challenge (CCC), collaborating with Atlanta-based corporations to promote sustainable material management practices. The initiative, which encourages companies to have their employees drop off recycling at CHaRM during April, aims to foster a collaborative effort towards sustainability. In 2023, the CCC achieved significant success, diverting nearly 140,000 pounds of materials from Atlanta’s landfills and water systems.

From its humble beginnings as a blog sharing sustainable efforts, Live Thrive has evolved into a cornerstone of environmental advocacy, amplifying the voices of individuals, communities, and businesses, large and small. The partnership with Live Thrives underscores the power of grassroots initiatives. With the expansion of its CHaRM facilities, the organization continues to pave the way for a greener, more sustainable future in metro Atlanta.